Political marketing through Rumors.

By Dr. Sohail Ansari

Conceived and worded by DR Sohail Ansari (originality of concepts and originality of words).

He believes that there can never be a zero scope for improvement and appreciates criticism if it is not for the sake of criticism.

·       People not known for their credulity are known by society as the reliable people (trust-worth source). People attach credence to things they believe. For rumors to become accepted as fact by society it is important that people accepted by society as the credible people accept rumors as fact. Political marketing consultant embroiders rumors with detail so that neither they can be not denied because of elaboration nor can be confirmed immediately as they are so far removed from accepted realities that it is difficult to reconcile with them but they live on for years nor mere longevity ultimately lends credibility.