Political marketing through phrases

Political marketing through phrases

By Dr. Sohail Ansari

Conceived and worded by DR Sohail Ansari (originality of concepts and originality of words).

He believes that there can never be a zero scope for improvement and appreciates criticism if it is not for the sake of criticism

Political marketing through phrases

·        Phrases coined with rarely-heard or new phrases have the capability to rapidly become a meme or cliché and they work well to belittle achievements. Political marketing consultant coins or uses phrases such as   ‘elective dictator ship’; ‘elected Hitler’ ‘over-ween.ing humble leader’; ‘tyranny of majority’.