Shooting is evaluation#, Analogy#, Propaganda#, Points to ponder#, Fallacy#.

Shooting is evaluation#, Analogy#, Propaganda#, Points to ponder#, Fallacy#.
By Dr. Sohail Ansari
Conceived and worded by DR Sohail Ansari (originality of concepts and originality of words).
He believes that there can never be a zero scope for improvement and appreciates criticism if it is not for the sake of criticism.

·       ‘Rational people’ change their beliefs ‘rationally’: when confronted with evidence, they adjust the strength of their belief to it.

 Shooting is evaluation
·        Critical writing can be used for propaganda when non-academic voice sounds academic within subject. The art of political marketing consultant lies in ensuring that shooting at random targets appears careful evaluation of published work; dismissive judgment appears critical and cynicism appears healthy skepticism and finally he appears to have an opinion and confidence while he is opinionated and arrogant.       
   Political marketing through analogy
·        Political marketing consultant applies analogical reasoning so that conclusion that follows with some degree of probability appears to follow with necessity.   Propaganda through text
·        Text does propaganda: it appears to represent the situation as it stands but ideas are taken forward, thus subtle transformation of information occurs.   Points to ponder   
·       Joslyn in his study of election campaign says: ‘election should contribute not to understanding but to enlightened understanding’ but enlightened understanding is because of contribution of election to understanding.  Fallacy    
·       We have the problem of a heart because we give to a person (known as a surgeon) who does not deserve it. (Person who gets our heart must be the one whom we love and problem is created when we choose the wrong person; surgeon does not create the problem rather he treats the problem.)
·       “The more similarities things are known to share in common, the more likely they will share in common some further features’.
·       His all siblings must share his laziness as they share his parents.


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